What are the crucial aspects to focus on when developing a business plan for a startup in the Netherlands?

A step-by-step business plan includes:

• a description of why your product or service is innovative, a description of which activities you as a starting entrepreneur will take in the first year to grow your business in the Netherlands
• the structure of the organization when applicable
• assigned roles and tasks (especially your role as an entrepreneur within the company) when applicable
• the legal form of the company
• division of shares
• make sure to always draw conclusions!

We advise you to emphasis your potential strengths:

• Level of innovativeness
• Potential market traction gathered in the Dutch economy (sales, launching customers, partnerships, Letters of intent)
• A validated value proposition and business model
• Sufficient financial means
• Market research (surveys, testimonials, partnerships etc.) and an analysis of the competition